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The Business Value of BPM - 2006 Update
Date: August 09, 2006
Time: 12:00 pm US Eastern

All dates and times are NY local time, please consult your favorite world clock to determine when this webinar takes place in your time zone.

Featured Speakers:
Steve Rotter, Group Manager - Enterprise Business Unit, Adobe Systems, Incorporated (bio)
Sandy Kemsley, BPM Architect and Blogger (bio)
Connie Moore, Vice President and Research Director, Information Delivery Research Group, Forrester Research (bio)
Jeanne Baker, BPM Analyst for Cedar Consulting and Chairman for BPMI, BPMI.org (bio)
  Replay Now...
Moderator: Beth Gold-Bernstein
Sponsored By:
Adobe Systems, Incorporated
Back by popular demand. Last year, over 500 hundred people viewed this webinar. Tune in and find out how companies of all sizes can benefit from effective business process management. Get an update on the emerging BPM standards, and find out how to improve relationships between customers and suppliers, to identify new opportunities for organization growth and to turn value chain choreography into a competitive advantage. This webinar will review the most exciting news, topics and information gleaned from the 2006 BPMI Think Tank.

This presentation will cover:
  • The business benefits of BPM
  • The state of the BPM standards landscape
  • An overview of the roles of leading standards bodies
  • A discussion of the results of a recent standards body summit
  • Insights into continuing work beyond the standards body summit
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Featured Speaker Bios:

Steve Rotter has been helping organizations with their business process management initiatives for almost 2 decades. Currently, Mr. Rotter is the Senior Product Marketing Manager with Adobe Systems where he leads the business and marketing strategy for Adobe's workflow and process management technologies and contributes to Adobeęs overall product strategy for the enterprise market.

Prior to joining Adobe, Mr. Rotter was co-founder and Vice President of Marketing of Q-Link Technologies (which Adobe acquired in 2004), one of the pioneers in Business Process Management software. Previously, Mr. Rotter was Managing Partner with Paradigm Research, a business consulting firm specializing in process management and reengineering strategies for the Global 2000. At Paradigm Research, Mr. Rotter led the organization's practice area focused the developing process reengineering methodologies and delivering process re-design solutions. Mr. Rotter has also held numerous industry management positions including Worldwide Marketing Manager within Motorola's Cellular Infrastructure Group where his organization received the prestigious CEO Quality Award.

Mr. Rotter is a published author and frequently speaks on the subject of process management at industry events. Mr. Rotter holds a Masters degree from Northwestern University's Kellogg Graduate School of Management and serves as a volunteers on the Marketing Advisory Board and Vision Council for World Vision, a non-profit, Christian relief and development organization dedicated to helping children and their communities worldwide. Mr. Rotter can be reached at srotter@adobe.com.

Sandy Kemsley is an independent BPM architect and blogger, specializing in BPM design, enterprise architecture and business intelligence. In addition to her technical background, she has significant knowledge about business operations and is often involved in BPM projects from business requirements and analysis through technology design and deployment.

During her career of more than 20 years, she has started and run successful product and service companies, including a desktop workflow and document management product company from 1988-90, and a 40-person services firm specializing in BPM and e-commerce from 1990-2000. During 2000-2001, she worked for FileNet as Director of eBusiness Evangelism during the launch of their eProcess BPM product, and was a featured speaker on BPM and its impact on business at conferences and customer sites in 14 countries during that time. Since 2001, Kemsley has returned to private consulting practice as a BPM architect, performing engagements for financial services and insurance organizations across North America, and writes the popular "
Column 2" blog on ebizQ. She also creates and delivers BPM and related training courses.
She holds a B.A.Sc. in Systems Design Engineering from the University of Waterloo.
Sandy can be reached at sandy@column2.com.

Connie Moore is a vice president and research director of ForresterŐs Information Delivery research group, which focuses on data integration, data warehousing, business intelligence, portals, collaboration, search, e-learning and enterprise content management. Connie has been in the IT industry for more than twenty years, has been an analyst for fifteen years and specializes in enterprise content management and business process management.

Jeanne Baker currently serves as BPM Analyst for Cedar Consulting, an IT strategy and execution services company that assists clients plan and implement practices that better leverage their business and IT assets.

Baker is also chairman of the Business Process Management Initiative (BPMI), an Object Management Group (OMG) Steering Committee which promotes standards for BPM design, deployment, execution, maintenance and optimization.

Baker is a subject matter expert and industry thought leader in the areas of Business Process Management, B2B Integration and Service Oriented Architecture. She has authored more than a dozen articles for industry publications such as Internet World and Business Integration Journal and is a frequent guest speaker at conferences hosted by Yankee, Gartner, ebizQ, Delphi, Brainstorm and others on the topics of multi-enterprise collaboration, service-oriented architecture, enterprise integration, use-case-driven development and business process management.

Baker worked for Sterling Commerce from 1996-2006, where she most recently served as Vice President of Tehcnology, a role in which she shaped and articulated the $500 million software vendor's product strategy. Prior to that, she held various positions including Vice President of Solutions Engineering, Product Strategy Director and Product Development Director.

Before joining Sterling Commerce, Baker worked in the information technology industry for ten years in software development and research positions for Comshare and the Environmental Research Institute of Michigan (ERIM).

She holds a B.S. degree in marketing from Indiana University and a Masters in mathematics from Eastern Michigan University. Baker also earned a graduate certificate in artificial intelligence from Eastern Michigan University.

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