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Centralizing Master Customer Data In Your Service Oriented Architecture

Date: August 31, 2004

Time: 12:00 pm US Eastern

All dates and times are NY local time, please consult your favorite world clock to determine when this webinar takes place in your time zone.

Featured Speakers:

Michael Curry, Director of Product Marketing and Strategy, IBM Software (bio)
Nick Gall, Senior Vice President & Principal Analyst, META Group (bio)
Naveen Gupta, Director of Product Management, BEA Systems (bio)


Beth Gold-Bernstein

Sponsored By:

Ascential & BEA

Access to accurate and complete customer data is becoming a major competitive differentiator in many industries. This webinar will describe how to create a single view of your customer data across your IT environment, and provide access to this data through an SOA. The discussion will demonstrate how to identify, access and sort out the best "master" customer data across your heterogeneous systems, and how to create shared services that can be used across the enterprise to provide seamless access to this data, along with matching incoming customer data to this master view.

By attending this webinar you will learn:

  • How to identify customer data across a heterogeneous systems environment
  • How to get a single view of your customer data across your IT environment
  • How to access to this data through shared services within an SOA
  • How to ensure the continuing integrity of this master customer data


Free White Paper: A Reference Architecture for Customer Master Data Management
Everyone who attends this webinar will receive a copy of this white paper which discusses the following:

Every business has elements of core reference data which are used in multiple types of applications and business processes. This type of data is often called "master data," and it is one of the most important assets that a company owns, although it is often not treated that way. Master data management (MDM) focuses on creating a single logical representation of this data that can be shared across multiple applications and processes through a shared services layer. This joint Ascential and BEA whitepaper discusses the requirements for a successful master data management strategy around customer data. It includes a detailed look at a reference architecture for implementing master data, along with a description of the steps necessary to achieving master customer data in your environment.

Instructions for downloading this FREE white paper will be emailed to all attendees after the webinar.

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Featured Speaker Bios:

Michael Curry is the Director of Product Marketing & Strategy for IBM Information Infrastructure. With over twelve years of experience in the software and systems integration industries, his career has focused on implementing large-scale systems within Fortune 500 companies, primarily in the Finance industry. Michael joined IBM through the Ascential acqusition. Prior to Ascential, Michael worked as VP of Products at Java application development software startup Altio, and has held management positions at PFN, Level(3) Communications and Seer Technologies. He is a prominent public speaker in Java and XML technologies, and a frequent contributor to industry articles and publications.

Nick Gall, Senior Vice President & Principal Analyst, META Group

Prior to joining META Group in 1996, Nick amassed more than 19 years of infrastructure and application design experience with companies such as Honeywell/Bull and BBN. His expertise spans diverse domains, including relational database design, object-oriented design, programming language design, artificial intelligence, natural language processing, and Internet architecture.

Nick is a leading authority on middleware, infrastructure planning, technical architecture, and XML Web services. He has also led dozens of workshops for Fortune 500 IT organizations on topics such as adaptive infrastructure, service-oriented architecture, and infrastructure consolidation. As a former intellectual property litigation attorney, he also has deep experience with the legal issues of IT.

Nick received a BA in Philosophy from Yale University, an MS in Computer Science from Worcester Polytechnic Institute, and a JD from NYU Law School.

Naveen Gupta, Director of Product Management at BEA Systems

Naveen Gupta is a Director of Product management at BEA, focusing on Data Services in a Service Oriented Architecture.

With over fifteen years of experience, his career has focused on enterprise class software products and services. Prior to BEA, his experience includes management positions at Netscape and KPMG Peat Marwick. Naveen holds an MS in computer science from Northwestern University and an MBA from Wharton Business School.

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