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Measuring ROI of an End-to-End Application Management Solution

Date: July 28, 2009

Time: 12:00 pm US Eastern

All dates and times are NY local time, please consult your favorite world clock to determine when this webinar takes place in your time zone.

Featured Speakers:

Randy Heffner, Vice President, Forrester Research (bio)
Julianna Cammarano, Senior Product Marketing Manager, Progress Software (bio)


Joe McKendrick, ebizQ Contributor

Sponsored By:

Progress Software

Learn how to evaluate the financial impact of deploying an application management solution that provides visibility, security and control of end-to-end business transactions in a distributed environment. Provide business transaction assurance by quickly detecting, diagnosing, and reacting to problems before the business is affected.

Join featured guest Randy Heffner, Vice President, Principal Analyst, Forrester Research, as he presents the finding of two studies that measured the total economic impact and potential ROI of Progress® Actional® in monitoring and managing business critical applications. Hear about results at a leading communications provider and a large private financial services provider.

One of the major benefits realized is the ability for the enterprise to see inside the business layers of interconnected applications—delivering end-to-end visibility. This ensures that business transactions are flowing as they should which, in-time, will reduce the time and cost associated with fixing problems.

By attending this webinar, you will learn:

  • How a company achieved a 208% ROI with a payback period of less than 12 months
  • How you can manage the operations of your distributed, interconnected applications, and achieve improved ROI and customer satisfaction
  • About the Forrester Total Economic Impact Methodology as applied to the management of interconnected applications
SPECIAL OFFER! Register for this webinar and also receive two commissioned studies conducted by Forrester Consulting on behalf of Progress Software: The Total Economic Impact™ Of Progress Actional Management For Interconnected Applications: Implemented by a communication and media service provider. These valuable resources will help you learn how you can manage the operations of your distributed, interconnected applications, and achieve improved ROI and customer satisfaction.

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Featured Speaker Bios:

Randy Heffner is a vice president and analyst at Forrester Research, where he writes primarily for Enterprise Architecture professionals. He is a leading expert on architectures and design approaches for building enterprise applications that are secure and resilient in the face of continuous business and technology change. This makes service-oriented architecture (SOA) one of Randy’s primary focus areas. Since enterprise applications need much more than SOA, Randy led the development of Forrester’s Digital Business Architecture, which provides a broad architectural context around SOA. Randy’s research include general application architecture and design issues, overall SOA strategy, SOA platform and infrastructure strategy, core SOA design concepts, Web services architecture and standards, SOA security, SOA and Web services management, as well as continuing analysis of the longer term evolution toward Digital Business Architecture. Randy has over 25 years of IT experience, ranging from big five consulting and telecommunications to retail and litigation support.

Julianna Cammarano - As a senior product marketing manager at Progress Software, Julianna Cammarano is responsible for the Actional product family. She is responsible for the complete strategy for bringing this product to market which reflects a deep understanding of clients’ needs and how application management can best serve these needs. In this effort, she draws upon her experience as a product manager, technical evangelist and technical marketing manager for several high-tech companies in the Greater Boston area.

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