October 06, 2008   Sign In |  About ebizQ |  Contact Us |  Join ebizQ Gold Club
The Seven Deadly Mistakes of ISV SaaS Offerings
Date & Time: Tuesday, June 24, 2008/11:00 AM Pacific

Avoid These Common Pitfalls with SaaS3
This exclusive Webinar will provide insight to both startup software companies and companies transitioning from a traditional product to a SaaS offering. Industry experts Mike Jalonen, CEO of OnDemand Solutions, Jeff Hagins, partner and CTO of Mural Ventures and PEER 1's Vice President of Business Development, Robert Miggins, will share their extensive experience and innovative methodologies that have helped ISVs build successful and profitable SaaS applications. You will learn how escaping the pitfalls that have hobbled other ISVs can save your company thousands of dollars.

Featured Speakers & Event Description:
Mike Jalonen,CEO,OnDemand Solutions
Jeff Hagins, Partner and CTO, OnDemand Solutions
Robert Miggins, Vice President of Business Development,PEER 1
Featured Speakers | Full Event Description
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Featured Speakers:
Mike Jalonen,CEO,OnDemand Solutions
Jeff Hagins, Partner and CTO, OnDemand Solutions
Robert Miggins, Vice President of Business Development,PEER 1

This exclusive Webinar will provide insight to both startup software companies and companies transitioning from a traditional product to a SaaS offering. In this first-time event, industry experts Mike Jalonen, CEO of OnDemand Solutions, Jeff Hagins, partner and CTO of Mural Ventures and PEER1's Vice President of Business Development, Robert Miggins, will share their extensive experience and innovative methodologies that have helped ISVs build successful and profitable SaaS applications. You will learn how escaping the pitfalls that have hobbled other ISVs can save your company thousands of dollars.
Attend this event and learn about the Seven Deadly SaaS Offering Mistakes:

  • Thinking offering SaaS and being an application service provider are similar
  • Cannibalizing your current revenue by providing your existing offering to the same customers
  • Underestimating the power of and need for customer service in the SaaS model
  • Offering free trials that don’t convert prospects to customers
  • Underestimating the importance of web-centricity for marketing, sales and support
  • Failing to understand the importance of usability in selling a SaaS offering
  • Hosting with the wrong hosting provider or self hosting
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