We use cookies and other similar technologies (Cookies) to enhance your experience and to provide you with relevant content and ads. By using our website, you are agreeing to the use of Cookies. You can change your settings at any time. Cookie Policy.

Save time, save money - these are the tenets of content management. With hundreds of content management vendors and systems - ranging in price from free to millions of dollars once implemented - choosing the right system for your organization can be daunting.



In short, content management describes the process of easily creating, managing and publishing online content with neither programming nor technical skills. Easy and effective content management is achieved through the deployment of a content management system (CMS) that is either custom built or purchased as an off-the-shelf solution. However, without a well-defined content plan, evaluating and choosing a CMS may prove disastrous.

"Strategically aligning your Portal vision, through proper strategy and planning, is quickly becoming the first step in Portal Content Management System projects to ensure a successful implementation," says Steve Cohen, PowerCentral Product Manager for the PowerCentral CMS product of Anzer IT Solutions.

One prominent financial services firm (that wishes, for obvious reasons, to remain anonymous) purchased a CMS for about $1.5 million. The CMS limited the number of publishers, it limited the number of pages that could be stored and published, and it proved unstable. Worst of all, the company that supported the product went bankrupt, leaving the client with no support. A little more than one year after they implemented the CMS, they decided to scrap it. One wonders if the outcome would be different had they properly addressed requirements and constructed a thorough content management plan.

"I've seen so many organizations that have got burned because they didn't spend the time to really figure out what they wanted," says Gerry McGovern, a Dublin, Ireland-based Web content guru and consultant. "Not all content management systems are the same - not by a long shot. And just because you spend a lot of money on a system doesn't mean that it will do what you need it to do."

An organization typically requires a CMS when it creates and publishes large volumes of content, or the publishing process is too time consuming and inefficient, or if there are so many publishers that the existing system has no standardized approach to efficiently publish, store and organize content for user consumption. Many problems including 'information overload' and search engine ineffectiveness explain why content management continues to be one of the most pressing and important issues facing Internet and intranet site managers.

-1-

1  2  

   Next Page

Explore Our Topics

  • EDITOR'S BRIEFING
  • Virtual Conferences
  • Webinars
  • Roundtables

BPM in Action

March 10, 2011

The sixth annual BPM in Action 2011 Virtual Conference will explore cutting-edge market developments in BPM and describe how to leverage them for improved business operation and performance. More

View All Virtual Conferences

Smart Case Management: Why It's So Smart.

Date:Nov 05, 2009
Time:12:00 PM ET- (17:00 GMT)

REGISTER TODAY!

Date:Oct 29, 2009
Time:15:00 PM ET- (19:00 GMT)

REGISTER TODAY!
View All Roundtables
  • Research Library
  • Podcasts
  • News

Joe McKendrick: Part II of II: Designing Evolve-ability into SOA and IT Systems

In part two of Joe McKendrick's recent podcast with Miko Matsumura, chief strategist for Software AG, they talk about how SOA and IT systems need to change and grow and adapt with the organization around it.

Listen Now

Phil Wainewright: Helping Brands Engage with Social Media

Phil Wainewright interviews David Vap, VP of products at RightNow Technologies, and finds out how sharing best practices can help businesses understand how best to engage with online communities.

Listen Now

Peter Schooff: Making Every IT Dollar Result in a Desired Business Outcome: Scott Hebner of IBM Rati

Scott Hebner, Vice President of Marketing and Strategy for IBM Rational, discusses a topic on the top of every company's mind today: getting the most from IT investments.

Listen Now

Jessica Ann Mola: Where Will BI Fit In? Lyndsay Wise Explains

In BI, this tough economy and the increasing role of Web 2.0 and MDM are certainly topics on people's minds today. WiseAnalytics' Lyndsay Wise addresses each of them in this informative podcast.

Listen Now

Dennis Byron: Talking with...Deepak Singh of BPM Provider Adeptia

Deepak Singh, President and CTO of Adeptia, joins ebizQ's Dennis Byron in a podcast that gets its hand around the trend of industry-specific BPM.

Listen Now
More Podcasts
  • Most Popular
  • Quick Guide
  • Most Discussed

Quick Guide: What is BPM?

Learn More

Quick Guide: What is Event Processing?

Smart event processing can help your company run smarter and faster. This comprehensive guide helps you research the basics of complex event processing (CEP) and learn how to get started on the right foot with your CEP project using EDA, RFID, SOA, SCADA and other relevant technologies. Learn More

Quick Guide: What is Enterprise 2.0?

A lot of people are talking about Enterprise 2.0 as being the business application of Web 2.0 technology. However, there's still some debate on exactly what this technology entails, how it applies to today's business models, and which components bring true value. Some use the term Enterprise 2.0 exclusively to describe the use of social networking technologies in the enterprise, while others use it to describe a web economy platform, or the technological framework behind such a platform. Still others say that Enterprise 2.0 is all of these things. Learn More