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Companies -- whether focused on financial markets, government or IT markets, or delivering e-commerce, business intelligence, marketing or web analytics solutions -- know that securing their data, protecting their customers, and building trust while growing the business, is the best recipe for success.

But in doing so, companies and IT leaders must spend wisely and leverage any IT investment, making certain it's scalable and flexible to deliver value across the enterprise. This is a challenge many are faced with and one which few actually exceed expectations. There is a way to easily create a solution that meets regulatory requirements and compliance issues while helping protect your assets and drive revenues. This article will outline the winning formula.

Protecting Your Business

CISO's and IT leaders in general are consistently being put to the test to deliver unheard of value from their IT investments. Meeting regulatory and security requirements is a continuously evolving challenge and requires solutions that meet current and future needs.
Security is needed for a variety of best practice reasons: to detect and prevent online theft, fraudulent activities, insider theft, and identity theft. As we've all seen over the recent years, online and identity theft costs financial organizations monetarily, but where the impact really lies is in the loss of customer trust.

By losing customer trust, businesses also lose long-term value that customers provide. Now we see a revenue impact that contains some serious business implications.

Companies of all sizes, and from all markets, need to address multiple channels to build a system that monitors - and thwarts - fraudulent behavior, in real-time. One of the most vulnerable channels is an organization's web applications. This is the front door of a business, one that requires intense monitoring to determine who is doing what, and the place where the action needs to be stopped before damage is done. What this means is that the only way to effectively protect your business, and your customers, is with real-time transaction monitoring of all web applications.

That may seem obvious, but what actually holds up many companies is one simple question: How do you accomplish this without compromising your applications? Of course, the solution must be flexible, have a high ROI, and low TCO.


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