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Although the banking industry was somewhat tarnished in 2009, the basic tenants
of a bank still remain clear.
Banks are repositories for our money to ensure secure keeping and enable essential
commercial transactions to take place without the need to carry large amounts
of cash. The value in banking is not just facilitating transactions, but the
aggregation of millions of savers deposits to create value through investment
in external projects, and subsequently generate interest for savers.
Businesses can draw a similar parallel with the concept of data banking. Security
has to be a given, access in the form of ediscovery and value add in the form
of business continuity, but the real upside is deriving business intelligence
(BI) drawn from the aggregation of vast quantities of data collated from a multitude
of unstructured sources.
Digital complications
IDC research shows that digital information is accelerating at an incredible
rate. In 2007, 281 exabytes of information was created, stored or replicated.
By 2011 that number will reach 1,800 exabytes. That includes all digital information
including digital cameras, video, MP3, RFID tags, etc.
Not all of this is relevant to the enterprise which is responsible for between
25 to 30 percent of the data. It's still a considerable amount, but this has
been tied down in databases, in data centers and inside corporate applications.
Unfortunately this is not the case. Although this is true of structured data,
that only accounts for around 20 percent of all enterprise digital assets; the
remainder is largely unmanaged and resides on desktops, portables and mobile
devices scattered all around the business. Unstructured data is created using
desktop applications and other productivity tools, and stored locally, roughly
80 percent being emailed around the business to colleagues inside and outside
your organisation.
This is the sharp end of the creative cycle where an enormous amount of original
thinking, discussion and argument is forged into concrete ideas and ultimately,
high-value intellectual property.
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