Ronald Schmelzer, Managing Partner at ZapThink, is a well-known expert in the field of Service-Oriented Architecture (SOA), Web Services, and XML-based standards. Ron has been featured in and has written for periodicals, and has spoken at numerous industry conferences and in front of some of the largest busineses in the world. Ron Schmelzer was the lead author of XML And Web Services Unleashed (SAMS 2002) as well as co-author of Service-Orient or Be Doomed (Wiley 2006) with Jason Bloomberg, due to be released in 2006. Ron has served as the chair of the RosettaNet Cluster 1 Workgroup, working group member of CPExchange, member of the UDDI advisory group, and was a member of the CompTIA Electronic Commerce Standards Board (ECSB). Prior to ZapThink, Ron was founder, CTO, and "ePostle of Partners" of ChannelWave Software, as well as founder and President of VirtuFlex Software, and founder and CEO of VirtuMall, one of the first online eCommerce sites in 1994..

Dion Hinchcliffe is Founder and Chief Technology Officer for the Enterprise Web 2.0 advisory and consulting firm Hinchcliffe & Company, based in Alexandria, Virginia. A veteran of software development, Dion has been working for two decades with leading-edge methods to accelerate project schedules and raise the bar for software quality. He has extensive practical experience with enterprise technologies and he consults, speaks, and writes prolifically on IT and software architecture. Dion still works in the trenches with enterprise IT clients in the federal government and Fortune 1000. He also is the creator of Web 2.0 University, which provides the world's leading educational solutions in Web 2.0, Enterprise 2.0, and Ajax for private corporations and for the general public. He also speaks and publishes about Web 2.0 and Enterprise 2.0 on a regular basis. Dion has co-authored about Web 2.0: Web 2.0 Design Patterns: What entrepreneurs and Information Architects Need to Know. He is also currently blogs on the popular ZDNET Enterprise 2.0 Blog and the Web 2.0 Blog at Social Computing Magazine.

Doug Wilson is an IBM Distinguished Engineer, Chief Technology Officer for Portal & Collaboration Products, and the Vice Chairman of the Software Group Architecture Board for IBM Software Group. As the CTO for the collaboration and portal products, Doug is responsible for architectural oversight for all products and drives the technical vision of the next generation of collaboration and user interface capabilities. Prior to his current role, as part of the AIM team at IBM, he was responsible for architectural strategy for Domino and WebSphere integration, WebSphere Portal, WebSphere Content Manager and Personalization. He contributed to the design and development of Java technologies like the Lotus' InfoBus which have become part of the Java standard profiles. Before his work on Java components, Doug was the lead architect for Lotus 1-2-3 '97. Prior to joining Lotus and IBM, Doug held several positions with other technology firms and organizations. He was a member of the founders group at Cognition Inc. and manager of systems development and operations of M.I.T.'s Project Athena.