Oracle Opens Up Analytical Apps to Apple iPhone

07/10/2008

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Oracle today announced the first in a series of free Oracle business applications for the Apple iPhone -- Oracle Business Indicators -- will be available on the Apple App Store beginning today.

ebizQ received the following:

Oracle said its new Oracle business applications provide targeted, intelligent and task focused information via the iPhone. The applications leverage the power of Oracle Business Intelligence Enterprise Edition Plus (OBIEE) and Oracle Business Intelligence Applications, Fusion Edition to provide access to key metrics and analytical data for mobile executives.

These native applications for the Apple iPhone also leverage the Service Oriented Architecture (SOA) capabilities of OBIEE and Oracle Business Intelligence Web Services. They also have support of SSL encryption protocol.

Oracle said it also plans to follow this initial release with support for key ERP business approval processes with rich analytical context.

Oracle Business Indicators deliver time critical intelligence to a broad group of business users across many disciplines. From the contact center to the order fulfillment department, managers require visibility at a moment's notice.

With Oracle Business Indicators, CFOs can view the latest company financial trends, sales managers can be alerted to sales performance and customer satisfaction issues, and commodity managers can quickly assess the viability of a supplier -- all from the convenience of the iPhone.

Contact center managers can monitor call volume to determine proper staffing levels in order to provide service to their customers. Also, customer fulfillment managers concerned about a significant spike in customer demand for a product can monitor the available quantity to fulfill new orders.

Oracle Business Indicators offers a user interface designed specifically for the mobile business user to browse, search and locate business performance metrics and view metric details in an engaging display. OBIEE administrators can easily control access to a defined set of metrics based upon each user's roles and responsibilities.

Oracle Business Indicators enable users to view and interact with Oracle Business Intelligence Applications that include financial, human resources, supply chain and customer relationship management analytics, as well as analytical alerts generated by Oracle Delivers, an integrated component of OBIEE. User configuration options allow users to select the relevant indicators to their role and preferences for browsing.

Oracle also said it intends to release rich CRM solutions for the iPhone with applications that help users be productive when mobile; collaborate and share information with colleagues and customers, and manage leads, accounts, opportunities and forecasts, all through the iPhone.