04/01/2008

RipCode Inc. introduced its On-Demand Signaling Server, a complement to its h video transcoding appliance. The On-Demand Signaling Server is designed to function as the intelligent network and workflow manager for multiple RipCode transcoding appliances.

ebizQ received the following:

To address the transcoding needs of today’s new media Web 2.0 market – video search engines, social networking sites, studios, broadcasters or mobile content providers – the On-Demand Signaling Server provides customers with a video transcoding environment that fully optimizes the power of the RipCode transcode appliance. And, it’s built to integrate with RipCode’s Client Detection, Ad Selection/Insertion or third-party applications via an open, XML-based API to enhance RipCode’s overall On-Demand Transcoding solution.

RipCode’s On-Demand Signaling Server is a software application that runs on a Linux operating system and is packaged in a one rack unit general-purpose server. Advantages of the On-Demand Signaling Server include:

• Load Balancing and Transcode Management – manages and controls on-demand transcoding operations and workflows, supporting a single or cluster of RipCode transcoding appliances; managing delivery of multiple simultaneous streams



• Low Latency Delivery – notifies the RipCode transcoding appliance to immediately begin streaming or downloading a file once the first frame is transcoded



• Content Distribution – once a transcode is complete, provides notification of file availability and stores content as cache for future distribution upon subsequent requests via HTTP



• Application Integration – provides integration with a full set of RipCode on-demand transcoding or third-party applications via intuitive XML-based API

“RipCode’s new On-Demand Signaling Server is a significant value proposition to customers that need more than just a transcoding solution,” said Brendon Mills, RipCode CEO. “Today’s video content providers want to ensure the best possible user experience. The On-Demand Signaling Server gives our customers an intelligent way to manage their transcoding resources and integrate information from third-party applications into the transcode process for optimized video streaming and playback, content management, ad insertion and monetization.”

Designed to interface directly with a customer’s web services layer, the On-Demand Signaling Server provides back-end intelligence to route On-Demand transcode requests to available RipCode transcoding appliances, balancing the workload, managing video file cache systems and ensuring the On-Demand Transcoding application is always available by delivering failover and redundancy capabilities. And, through a patent-pending content caching technique, the On-Demand Signaling Server gives operators the ability to retain recently transcoded content in cache for subsequent requests. This enables another request for the same video to immediately be delivered to the user without re-transcoding.

RipCode's On-Demand Transcoding solution transforms the process of re-purposing and delivering IP-based video content across multiple screens. Uniquely designed for high performance video processing, RipCode enables video content operators to significantly enhance their customer’s viewing experience. RipCode transforms video transcoding for companies operating in today’s new media, Web 2.0 market. Video transcoding with RipCode can replace between 10 – 20 general purpose transcode servers, resulting in significant data center, rack space and energy savings. It is not only energy efficient and eco-friendly, but can result in significant bottom line revenue savings.