The Insider's Guide to Next-Generation BPM
12/09/2003
MicroStrategy Incorporated, the provider of business intelligence software, says Meredith Corporation has selected the MicroStrategy Business Intelligence Platform for enterprise-wide enhanced customer analysis.
Meredith Corporation is one of the nation's leading media and marketing companies, with businesses centering on magazine and book publishing, television broadcasting, and interactive and integrated marketing. Together, Meredith media properties reach more than 75 million Americans each month.
MicroStrategy explains that, “The MicroStrategy platform will enable Meredith Corporation to perform query and reporting applications through a user-friendly Web interface against a Teradata data warehouse. Teradata enables Meredith to leverage its large amounts of customer data in order to enhance its customer communications and increase subscriber satisfaction. With the new MicroStrategy-based applications, Meredith Corporation will be able to conduct a wide range of Web-enabled reports and investigative data patterns and a full scope of query and statistical analyses.”
"We switched to MicroStrategy because we needed a fully integrated business intelligence platform with a user-friendly Web interface that all of our employees could easily use," said Karla Jeffries, Vice President of Consumer Marketing, Meredith Corporation. "In addition, we're able to more efficiently identify new opportunities to increase circulation and implement more strategic merchandising and promotional campaigns."
"Our relationship with Meredith is validation of our advanced business intelligence technology," said MicroStrategy's COO Sanju Bansal. "Fortune 2000 companies are increasingly recognizing that MicroStrategy's industrial-strength platform provides enterprise-class business-intelligence applications."
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June 3, 2009
One of the most compelling trends in the enterprise business technology space over the past year has been the emergence of cloud computing. In ebizQ’s upcoming Qcamp virtual un-conference, leading industry experts and practitioners will explore the role of service-oriented architecture (SOA) and business process management (BPM) in supporting cloud-computing initiatives. Additionally, the new skills that developers and IT managers need for successful cloud development will be discussed.Register
Date:Apr 07, 2010
Time:13:00 PM
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Date:Apr 07, 2010
Time:12:00 PM
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