IT Business Alignment: "I know I'm going to come across like the annoying old fella who sits in the corner at any fun event and mumbles to himself about how rubbish things have got since men started wearing their hair long - but in the spirit of my esteemed colleague's emerging manifesto for industry analysis (he hasn't forced me to sign up yet but it's probably only a matter of time) I thought I should at least make a (possibly vain) attempt to push back at some of the unthinking evangelism that's going on out there concerning Web 2.0 ideas and their application to enterprise IT. [...]"