GigaOM's Allan Leinwand says service providers are taking notice of hte money to be made in delivering a myriad of services over the Internet. He points out that service providers have a habit of arriving late to a market and then dominating it, such as when they allowed start-ups to provide DSL over a physical infrastructure and then eventually drove the start-ups out of business. Scale is the key, he says, but service providers have a way to go to really earn the "2.0" moniker. Read more.















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