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It has become second nature for us as consumers to use review sites such as TripAdvisor when choosing a hotel and Yelp to find the best local mechanic or restaurant. So why can't we tap into the reviews and opinions... Read More..
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"All of the vendors sound the same." "Your competitor claims to offer all of the same features you just mentioned." "How do I know what you are selling is really special?" Sound familiar? If you work for a technology vendor... Read More..
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v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} 0 0 1 582 3324 IT Central Station 27 7 3899 14.0 Normal 0 false false false false EN-US JA HE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes;... Read More..
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I came across a fascinating research report from Harvard Business School that found that "user reviews tended to reflect fairly accurately the judgments made by professional reviewers." While the study focused on online book reviews, I believe that the... Read More..
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I was struck by the title of a recent blog post "Customer as Enemy" by Gartner Research Director Aneel Lakhani. It's a short post so I have included it here below:I saw this question come through on my Facebook feed. The context... Read More..
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A recent visit to a customer site demonstrated how business transaction-centric application performance management (APM) can be a valuable complement to the load testing process. For the past several years, this large manufacturer, has been using APM and business transaction... Read More..
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Russell Rothstein blogs about cloud computing, performance management, business service management and related topics, examining how new technologies and business models impact the dynamic IT service management market.

Russell Rothstein

Russell Rothstein has spent his 20+ year career in the enterprise technology industry at the crossroads between technology and business. He has spoken at industry events including Interop, CloudConnect, CMG, Red Herring, and TeleManagement World. Russell is currently Founder and CEO of IT Central Station, a B2B social networking site that provides user reviews and ratings of enterprise software, hardware and services. Previously, Russell was Vice President of Product Marketing at OpTier, a vendor of application performance management (APM) solutions. Before joining OpTier, Russell was AVP Product Marketing at OPNET Technologies (Nasdaq: OPNT) where he helped lead the company’s focus into APM. He was co-founder and CEO of Zettapoint, a venture-backed enterprise software startup that was acquired by EMC, and ran marketing for Open Sesame, a Web 1.0 startup that was acquired by Bowne/RR Donnelley (NYSE:BNE). Russell began his career at Oracle, deploying Oracle Applications for Fortune 1000 companies. Russell received a BA in Computer Science from Harvard University, an MS in Technology and Policy from MIT and an MS in Management from the MIT Sloan School of Management. Follow Russell on twitter at @RussRothsteinIT .

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