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New Frontiers in Business Intelligence

Nari Kannan

Who thought BI stood for Basketball Intelligence?

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Sports Analytics is a fascinating area of Geek Science that still can come in handy during Basketball season.

Here is a fascinating report on how the NBA Orlando Magic team manages differential pricing for different attendees for their games by getting all kinds of information about fans from TicketMaster and storing them in an SAS datawarehouse.

They identify first-time attendees of their games and provide them with additional incentives to come back and attend another game!

But even more fascinating is this MIT Sloan Sports Analytics Conference!

Here's an interesting analysis of Basketball players on Offense, Defense and Overall. They have analyzed individual players' performance not individually but as a member of a network of players that are playing with them at any time - Evaluting Basketball Player Performance Via Statistical Network Modeling.

Here's a fascinating interview with Dean Oliver, Director of Quantitative Analysis of the Denver Nuggets basketball team! Yes! They have Quants as they are called increasingly in Sports Teams to collect data and create intelligence on performance of their players!  - The State of Basketball Analysis.

Dean maintains that in the coming years there will only be increasing use of data and intelligence in Sports and many teams are ramping up on these Quants!

Smoking is one of the leading causes of all statistics - Liza Minelli

Nari Kannan's blog explores how new approaches to business intelligence can help organizations improve the performance of business processes--whether these processes are creative or operational, internally-focused or customer-facing, intra-departmental or across functions.

Nari Kannan

Nari Kannan started and serves as the CEO of appsparq, a Mobile Applications development company based in Louisville, KY with offices in Singapore and India. Nari has over two decades of experience in computer systems development, translating product and service strategy into meaningful technology solutions, and both people and product development. Prior to this, he has served as both Chief Technology Officer and Vice President- Engineering in six successful startups, two of which he co-founded. He has proven experience in building companies, engineering teams, and software solutions from scratch in the United States and India. Prior to this, Nari started Ajira Technologies, Inc., in Pleasanton, CA, where he served as Chief Executive Officer for more than six years. While at Ajira, Nari was instrumental in developing service process management solutions that modeled, monitored, and analyzed business processes, initially targeting the Business Process Outsourcing (BPO), Telecom, and Banking verticals in India, and Finance, Insurance, and Healthcare verticals in the United States. Prior to this, he served as VP-Engineering at Ensenda, an ASP for local delivery services. He also served variously as Chief Technology Officer or VP-Engineering at other Bay-Area venture funded startups such as Kadiri and Ensera. He began his career at Digital Equipment Corporation as a Senior Software Engineer. Nari has a long involvement with Customer Support and other customer facing processes. At Digital Equipment Corporation he was involved with their 1800 person customer support center in Colorado Springs, Colorado. He was tasked with coming up with innovative tools to help customer support people do their jobs better. He holds a U.S patent for a software invention that automatically redirected email requests for customer support to the right group by digesting the contents of the request and guessing at which software or hardware support group is best equipped to handle it. At Ensera, he led a 45 person team in developing an internet based ASP service for handling auto insurance claims, coordinating information flow between end-customers, Insurance companies, Repair shops and Parts suppliers. Ensera was acquired by Mitchell Corporation in San Diego. Nari holds a B.S. degree in Physics from Loyola College, and an M.B.A degree from the University of Madras in Madras, India. He graduated with a M.S. degree in Computer Science from the University of Massachusetts at Amherst in 1985. Contact Information: Nari Kannan. Email: nari@appsparq.com Mobile: 925 353 0197. Website: www.appsparq.com View more .

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