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New Frontiers in Business Intelligence

Nari Kannan

BI is more than just about Slicing and Dicing! It's Comprehending and Communicating as well!

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I read a remarkable book recently that talks about how to be successful in Business beyond just number crunching! It's comprehending fully, the global marketplace, the global technology space you are in and the changes that happen in these. It's also the rate of change in these environmental factors that enabe someone to even comprehend and use Business Intelligence that much more effectively!

The book is called Business Intelligence Success Factors: Tools for Aligning Your Business in the Global Economy by Olivia Parr Rud and is a very worthwhile read if you are even remotely involved in the creation or use of Business Intelligence.

If you are expecting a book about Business Intelligence per se, you may be disappointed but this book talks about other things that are even more valuable!

If you are a creator of Business Intelligence, designer or programmer, you may be able to do a much better job of serving your customer, the end user of BI in your company, by providing them not just the BI they are asking for, but the BI they need!

If you are a consumer of Business Intelligence, you may be learning something about what Business Intelligence you need to be focusing on for tomorrow, rather than what makes sense for today!

I found the book valuable because it places BI in the context of some fast changing marketplaces and fast changing technology landscapes!

Something that makes sense today may not make that much sense tomorrow, since by the time you implement the tools, data collection and reports, so many things about your business may have changed!

As a simple example, you can see right before your eyes today, how the GPS navigator market is slowly consumed by navigation applications available in increasing numbers of smartphones!

The smartphone navigation apps have a way to go but you can see the deep discounting that is going on in this market.

Slicing and dicing the past five years data on GPS Navigator sales may mislead you (pun not intended!).

Similarly, general purpose e-book readers like the Amazon Kindle are facing increasing competition from general purpose handheld computers like the iPad that can do the same thing and much, much more since it is a general purpose machine!

Global markets are fast changing as well. Rising incomes in  China means that they will be pricing themselves out of the low cost labor market for manufacturing in the coming decade but offer a very large lucrative market for products and services instead!

As a BI implementor or end user, your perspectives regarding your own implementations will be rapidly changing as well!

This book has a number of contributions that span the gamut of topics from Communication, Collaboration, Leadership and Innovation in such environments. It also talks about having a proper strategy in companies for addressing these issues and implementing them using proper models and practices.

You may not find exactly what you were expecting based on the title of the book, but what you find is even more useful! It will help companies get even more value out of their BI efforts!

A Scout is never taken by surprise; he knows exactly what to do when anything unexpected happens.  - Robert Baden Powell

Nari Kannan's blog explores how new approaches to business intelligence can help organizations improve the performance of business processes--whether these processes are creative or operational, internally-focused or customer-facing, intra-departmental or across functions.

Nari Kannan

Nari Kannan started and serves as the CEO of appsparq, a Mobile Applications development company based in Louisville, KY with offices in Singapore and India. Nari has over two decades of experience in computer systems development, translating product and service strategy into meaningful technology solutions, and both people and product development. Prior to this, he has served as both Chief Technology Officer and Vice President- Engineering in six successful startups, two of which he co-founded. He has proven experience in building companies, engineering teams, and software solutions from scratch in the United States and India. Prior to this, Nari started Ajira Technologies, Inc., in Pleasanton, CA, where he served as Chief Executive Officer for more than six years. While at Ajira, Nari was instrumental in developing service process management solutions that modeled, monitored, and analyzed business processes, initially targeting the Business Process Outsourcing (BPO), Telecom, and Banking verticals in India, and Finance, Insurance, and Healthcare verticals in the United States. Prior to this, he served as VP-Engineering at Ensenda, an ASP for local delivery services. He also served variously as Chief Technology Officer or VP-Engineering at other Bay-Area venture funded startups such as Kadiri and Ensera. He began his career at Digital Equipment Corporation as a Senior Software Engineer. Nari has a long involvement with Customer Support and other customer facing processes. At Digital Equipment Corporation he was involved with their 1800 person customer support center in Colorado Springs, Colorado. He was tasked with coming up with innovative tools to help customer support people do their jobs better. He holds a U.S patent for a software invention that automatically redirected email requests for customer support to the right group by digesting the contents of the request and guessing at which software or hardware support group is best equipped to handle it. At Ensera, he led a 45 person team in developing an internet based ASP service for handling auto insurance claims, coordinating information flow between end-customers, Insurance companies, Repair shops and Parts suppliers. Ensera was acquired by Mitchell Corporation in San Diego. Nari holds a B.S. degree in Physics from Loyola College, and an M.B.A degree from the University of Madras in Madras, India. He graduated with a M.S. degree in Computer Science from the University of Massachusetts at Amherst in 1985. Contact Information: Nari Kannan. Email: nari@appsparq.com Mobile: 925 353 0197. Website: www.appsparq.com View more .

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