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New Frontiers in Business Intelligence

Nari Kannan

When BI makes Operations Go on Auto-Pilot!

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Business Intelligence need not wait for a human being to take action! They can make your Operations go on Auto-Pilot!

This concept is nothing new. Wall Street with its automated trading has used this concept for a while now. Buying and selling of stock and options have been keyed to the current price and movements of the price every second in automated trading. So much so, that many legacy Wall Streeters are complaining that Automated Trading is taking the human touch of this whole market and is causing wild swings and rapid and uncontrolledf declines and increases.

Decison-Support systems are nothing new. When they are combined with BI, many of your operations can go on auto-pilot and BI does not need to wait for a human being to so something with the knowledge generated.

If the price of your competitors products are declining rapidly, BI does not need to wait for someone to look at this knowledge and take some action. Withing some reasonable limits, automated decision support systems can be made to take pricing decisions themselves and implement them also. The nice thing is that the results of this change can be measured as to how effective it was and that in turn becomes more valuable BI for next time around!

Many stores already have automatic reordering systems that do take reordering decisions and also on quantity based on velocity of sales and ideas abou seasonality and big Sales days like Black Friday approaching!

Web Analytics and the way many online retailers use the BI gathered is a great example of how BI can be on auto pilot! They lead the way in setting examples for the Brick and Mortar world and it appears that they are catching up. Web Analytics is capable of now tracking your hesitation and your checking out other online prices and offering you incentives for buying soon! You visit some online stores three or four times in a row without buying anything, you get email with offers that good only for today or tomorrow!

Business Intelligence does not need to wait for humans to take action. Within reasonable limits you can put them on auto pilot!

You have brains in your head.

You have feet in your shoes.

You can steer yourself in any direction you choose.

You're on your own.
And you know what you know.

You are the guy who'll decide where to go.

- Dr. Seuss.




Hi Nari,

It seems like what you are alluding to is essentially a next-generation BPM solution that can provide accurate, actionable insight.

It seems like what you are alluding to is essentially an Operational Intelligence solution.

So Operational Intelligence is not BI? BPM solutions can also produce a lot of information that is really Business Intelligence.

BI does not necessarily be produced by so called BI tools! Only Software vendors would worry about it, unfortunately.

This is where we get stuck in definitions. Businesses do not care what you call it. They care about its utility and what it helps them do.

Nari Kannan's blog explores how new approaches to business intelligence can help organizations improve the performance of business processes--whether these processes are creative or operational, internally-focused or customer-facing, intra-departmental or across functions.

Nari Kannan

Nari Kannan started and serves as the CEO of appsparq, a Mobile Applications development company based in Louisville, KY with offices in Singapore and India. Nari has over two decades of experience in computer systems development, translating product and service strategy into meaningful technology solutions, and both people and product development. Prior to this, he has served as both Chief Technology Officer and Vice President- Engineering in six successful startups, two of which he co-founded. He has proven experience in building companies, engineering teams, and software solutions from scratch in the United States and India. Prior to this, Nari started Ajira Technologies, Inc., in Pleasanton, CA, where he served as Chief Executive Officer for more than six years. While at Ajira, Nari was instrumental in developing service process management solutions that modeled, monitored, and analyzed business processes, initially targeting the Business Process Outsourcing (BPO), Telecom, and Banking verticals in India, and Finance, Insurance, and Healthcare verticals in the United States. Prior to this, he served as VP-Engineering at Ensenda, an ASP for local delivery services. He also served variously as Chief Technology Officer or VP-Engineering at other Bay-Area venture funded startups such as Kadiri and Ensera. He began his career at Digital Equipment Corporation as a Senior Software Engineer. Nari has a long involvement with Customer Support and other customer facing processes. At Digital Equipment Corporation he was involved with their 1800 person customer support center in Colorado Springs, Colorado. He was tasked with coming up with innovative tools to help customer support people do their jobs better. He holds a U.S patent for a software invention that automatically redirected email requests for customer support to the right group by digesting the contents of the request and guessing at which software or hardware support group is best equipped to handle it. At Ensera, he led a 45 person team in developing an internet based ASP service for handling auto insurance claims, coordinating information flow between end-customers, Insurance companies, Repair shops and Parts suppliers. Ensera was acquired by Mitchell Corporation in San Diego. Nari holds a B.S. degree in Physics from Loyola College, and an M.B.A degree from the University of Madras in Madras, India. He graduated with a M.S. degree in Computer Science from the University of Massachusetts at Amherst in 1985. Contact Information: Nari Kannan. Email: nari@appsparq.com Mobile: 925 353 0197. Website: www.appsparq.com View more .


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