New Frontiers in Business Intelligence

Nari Kannan

Abstraction Vs Detail in Business Intelligence

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David Linthicum's weekly question in the forum was the one that inspired this post.

When all you have are transactions, there is no "Business Intelligence". But when you have abstracted Business Intelligence, many users want to drilldown into its constituent details.

If say Sales in region A is off of last year's achievements, then users want to drill down and see which zones, cities and towns contributed to this fall.

Data abstraction is important to draw the overall picture but that's what motivates someone to drilldown and see only those transactions that have shown to be an aberrant component in the overall picture.

These days there is also the element of alerts and time sensitivity of transactional as well as higher level, abstracted "Business Intelligence".

Operational BI highlights areas of worry as and when transactions are flowing.

You want to know the five customer deliveries that could be delayed far more than the promised dates, ahead of time. This is so that you can do something about these and make sure that they are not delayed.

The 95 other deliveries that were made on time may not invite accolades but the five that were missed will definitely lower customer satisfaction and resulting bad word of mouth!

So these days, it is not only higher level abstractions that are important but the ability to highlight aberrations on time so that they can be fixed in time!

Abstraction is a mental process we use when trying to discern what is essential or relevant to a problem; it does not require a belief in abstract entities. Tom G. Palmer 

 

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Nari Kannan's blog explores how new approaches to business intelligence can help organizations improve the performance of business processes--whether these processes are creative or operational, internally-focused or customer-facing, intra-departmental or across functions.

Nari Kannan

Nari Kannan started and serves as the CEO of appsparq, a Mobile Applications development company based in Louisville, KY with offices in Singapore and India. Nari has over two decades of experience in computer systems development, translating product and service strategy into meaningful technology solutions, and both people and product development. Prior to this, he has served as both Chief Technology Officer and Vice President- Engineering in six successful startups, two of which he co-founded. He has proven experience in building companies, engineering teams, and software solutions from scratch in the United States and India. Prior to this, Nari started Ajira Technologies, Inc., in Pleasanton, CA, where he served as Chief Executive Officer for more than six years. While at Ajira, Nari was instrumental in developing service process management solutions that modeled, monitored, and analyzed business processes, initially targeting the Business Process Outsourcing (BPO), Telecom, and Banking verticals in India, and Finance, Insurance, and Healthcare verticals in the United States. Prior to this, he served as VP-Engineering at Ensenda, an ASP for local delivery services. He also served variously as Chief Technology Officer or VP-Engineering at other Bay-Area venture funded startups such as Kadiri and Ensera. He began his career at Digital Equipment Corporation as a Senior Software Engineer. Nari has a long involvement with Customer Support and other customer facing processes. At Digital Equipment Corporation he was involved with their 1800 person customer support center in Colorado Springs, Colorado. He was tasked with coming up with innovative tools to help customer support people do their jobs better. He holds a U.S patent for a software invention that automatically redirected email requests for customer support to the right group by digesting the contents of the request and guessing at which software or hardware support group is best equipped to handle it. At Ensera, he led a 45 person team in developing an internet based ASP service for handling auto insurance claims, coordinating information flow between end-customers, Insurance companies, Repair shops and Parts suppliers. Ensera was acquired by Mitchell Corporation in San Diego. Nari holds a B.S. degree in Physics from Loyola College, and an M.B.A degree from the University of Madras in Madras, India. He graduated with a M.S. degree in Computer Science from the University of Massachusetts at Amherst in 1985. Contact Information: Nari Kannan. Email: nari@appsparq.com Mobile: 925 353 0197. Website: www.appsparq.com View more .

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