New Frontiers in Business Intelligence

Nari Kannan

Making the End User Do all the Work!

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I was really impressed with the latest Rental Car reservation I made with Alamo Rent A Car.

They sent me a confirmation email message and right there there was a link for me to enter all my Driver's License information, my Insurance Options, etc, way before I show up to rent the car.

Then, all I had to do to get the car is to check in at a Kiosk at the airport, pickup the car and drive it away, showing the papers to the people at the gate at the Rental car location!

Check-in Kiosks are all too common at Airports and everyone is familiar with them.

I have auto insurance with GEICO and most my transactions, policy related or claims related I can do at their web site.

Process Improvement and Efficiency improvements happening right under our very own noses.

There is no need to wait in a line for some one to help you with all the annoyances that that carries.

The Internet and the Web have enabled a whole slew of Self-Service Improvements to a lot of Business Processes. These things cut down a lot of annoyances and at the same time, saves the company or the organization money spent on people, training on software, scheduling problems and a hundred other problems with humans providing services to humans.

Of course, there will always be the 80/20 rule where personal service may be needed in the 20% of cases but the 80% cases will be simple, straightforward cases that can very effectively use self-service.

It's a win-win for all, the end users, the company or the organization and accuracy and the efficiency with which many business processes are conducted.

The only downside is that with more and more self-service, many Rental Car Agents or Airline Agent jobs may go away reducing employment opportunities for people who want those jobs.

Unfortunately, once these business services offer self-service, there is no stopping the flood.

IT departments in any company can prove to be very valuable to their company's bottom line leveraging the web and the Internet to have end-users - their customers or their own employees do their own work on web based interfaces to their systems - even if they are ancient and legacy ones!

In tough times like these, this is a great way for IT departments to truly earn their keep. By adding identifiable improvements to their Business Process Efficiency and Effectiveness!.

If you want good service, serve yourself  - Spanish Proverb

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Good post. I'd be interested in understanding how people go about measuring the before and after of a project like this.

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Nari Kannan's blog explores how new approaches to business intelligence can help organizations improve the performance of business processes--whether these processes are creative or operational, internally-focused or customer-facing, intra-departmental or across functions.

Nari Kannan

Nari Kannan started and serves as the CEO of appsparq, a Mobile Applications development company based in Louisville, KY with offices in Singapore and India. Nari has over two decades of experience in computer systems development, translating product and service strategy into meaningful technology solutions, and both people and product development. Prior to this, he has served as both Chief Technology Officer and Vice President- Engineering in six successful startups, two of which he co-founded. He has proven experience in building companies, engineering teams, and software solutions from scratch in the United States and India. Prior to this, Nari started Ajira Technologies, Inc., in Pleasanton, CA, where he served as Chief Executive Officer for more than six years. While at Ajira, Nari was instrumental in developing service process management solutions that modeled, monitored, and analyzed business processes, initially targeting the Business Process Outsourcing (BPO), Telecom, and Banking verticals in India, and Finance, Insurance, and Healthcare verticals in the United States. Prior to this, he served as VP-Engineering at Ensenda, an ASP for local delivery services. He also served variously as Chief Technology Officer or VP-Engineering at other Bay-Area venture funded startups such as Kadiri and Ensera. He began his career at Digital Equipment Corporation as a Senior Software Engineer. Nari has a long involvement with Customer Support and other customer facing processes. At Digital Equipment Corporation he was involved with their 1800 person customer support center in Colorado Springs, Colorado. He was tasked with coming up with innovative tools to help customer support people do their jobs better. He holds a U.S patent for a software invention that automatically redirected email requests for customer support to the right group by digesting the contents of the request and guessing at which software or hardware support group is best equipped to handle it. At Ensera, he led a 45 person team in developing an internet based ASP service for handling auto insurance claims, coordinating information flow between end-customers, Insurance companies, Repair shops and Parts suppliers. Ensera was acquired by Mitchell Corporation in San Diego. Nari holds a B.S. degree in Physics from Loyola College, and an M.B.A degree from the University of Madras in Madras, India. He graduated with a M.S. degree in Computer Science from the University of Massachusetts at Amherst in 1985. Contact Information: Nari Kannan. Email: nari@appsparq.com Mobile: 925 353 0197. Website: www.appsparq.com View more .

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