Predictive Analytics: August 2006 Archives

Don't just SEE into the future, do something about it

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By James Taylor on August 28, 2006 4:01 PM 0 0 Vote 0 Votes
I saw this article on CIOInsight last week - Technology: Predictive Analytics Lets Companies See into the Future. This was one of the better articles on the use of predictive analytics. The marketing example is a classic use of predictive... Read More..
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Customer segmentation in action

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By James Taylor on August 25, 2006 2:35 PM 0 0 Vote 0 Votes
This interesting little article on risk banding in UK banks came my way today. This reminds me of the early days of the FICO score where it would simply be displayed on the customer service screen as a "grovel index".... Read More..
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Here's a method to tackle decisioning problems

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By James Taylor on August 18, 2006 4:50 PM 0 0 Vote 0 Votes
One of the common questions I get from people once they understand the potential value of attacking decisioning problems is "how do I get started". Here's a quick summary of the approach I take that seems to work well: Remove... Read More..
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Little known ways to improve customer experience

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By James Taylor on August 11, 2006 1:33 PM 0 0 Vote 0 Votes
I was reading a nice white paper the other day on Customer Experience Management - RightNow is making it available here and it is based on a survey of folks on the RightNow website. The paper defined customer experience as... Read More..
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Event-based analytics or event-based decisioning?

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By James Taylor on August 4, 2006 9:35 AM 0 0 Vote 0 Votes
This article Event-Based Analytics: Getting it Right came by my desk today. The key example used is for credit card fraud detection. Now Fraud detection is something I blog about fairly often (see here for example), and is something of... Read More..
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A blog about the use of decision management technologies like predictive analytics and business rules to deliver agility, improve business processes and bring intelligent automation to SOA.

James Taylor

James Taylor blogs on decision management for ebizQ, and is an independent consultant on decision management, predictive analytics, business rules, and related topics.

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