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James Taylor's Decision Management

James Taylor

To be an intelligent business you must affect results

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I often post about the weakness inherent in many approaches to business intelligence - this one on getting a competitive advantage, this one on dashboards and this one on moving beyond BI come to mind - so it is nice to be able to recommend an article on analytics and BI. Dave Wells wrote a nice summary on this tpoic Business Analytics – Getting the Point. I highly recommend reading this article and, in particular, there is a great graphic :

This graphic makes a number of things clear:

  • You must take action for intelligence to be useful
  • You must track and analyze outcomes to understand what worked
  • Your results must influence the next actions you take so that you can learn
I think that this means you need more than traditional BI technologies, more than shiny new Business Activity Monitoring tools. You need to move to adopt decision management and related technologies - business rules, executable predictive analytics, data mining and adaptive control. Only then can you move not to actionable insight but to insightful action.
BTW, Dave has a channel on b-eye network and, as of today, so do I. Check it out here.

James Taylor blogs about decision-management technologies such as predictive analytics and business rules, discussing how they deliver agility, improve business processes and bring intelligent automation to SOA.

James Taylor

James Taylor blogs on decision management for ebizQ, and is an independent consultant on decision management, predictive analytics, business rules, and related topics.

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