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SOA - Integration Industry Pulse

Beth Gold-Bernstein

Live from IBM Impact

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I'm in Las Vegas from IBM IMPACT - their yearly customer event focused on SOA. Over 6300 attendees are here. The morning started out in the MGM Arena with a marching band, the CIO of Harley Davidson riding in on a motorcycle, Cirque du Soleil acrobats swinging from long pieces of fabric hanging from the ceiling, and Drew Carey MCing and entertaining. It culminated in a improv script which had Drew Carey and Robert LeBlanc, General Manager, Global Consulting Services and SOA, IBM, navigating their way barefoot and blindfolded among 100 mouse traps. Couldn't help but wonder if it was strangely familiar territory for LeBlanc. A fun morning so far.

The major theme is Smart SOA. Drew Carey stated he had no idea what SOA is (and many in the audience around me indicated he was not alone) but IBM does it smarter. Steve Mills indicated that IBM does it smarter because of the 6550 customer implementations IBM has done. In fact the number one announcement was that IBM is the industry leader in SOA implementations. Over 272 customers speaking this week. IBM is capitalizing on and productizing this experience. Also announced was the release of 270 agility metrics 270. You can even take an SOA health check.

Another way IBM is capitalizing on the experience is by creating industry solutions. One of the solutions that has me very intrigued is Smart SOA approaches for going green. Have to wait until tomorrow to hear what that's all about.

IBM is also announcing a BPM Suite with Events Management, which includes the Apsoft acquisition. Last year IBM introduced an electronic game to teach BPM. They have introduced the curriculum into hundreds of colleges.

One of the more interesting ideas IBM is moving forward with is creating social networks to enable architects, analysts, business people, academics, to share ideas around SOA. There is a 72 hour SOA JAM going on. You can join it from your desktop.

Onto more sessions.

Industry trends and vendor spotlights from Beth Gold-Bernstein.

Beth Gold-Bernstein

Beth Gold-Bernstein is a recognized expert in integration technologies and SOA with over 20 years experience View more

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