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Elizabeth Kratz
Elizabeth Kratz's Business Agility Watch
ebizQ editor-in-chief Elizabeth Kratz gives a daily dose of Web happenings for the business technology industry; the industry that builds, powers and ensures business success.

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March 12, 2007
How to Define Business Intelligence

At the Hyatt Regency where the Gartner BI Summit is being held today, there's a lot of chatter going on about how to define business intelligence. The answer you get, of course, depends on which vendor you're speaking to.

But when I spoke to Paul Clark, director of corporate product marketing for Business Objects, he said that he was particularly pleased that Garter itself has started to talk in sessions and analysis about business intelligence in three parts, in the same way that Business Objects has been thinking for years, Paul said.

The three parts of business intelligence are 1) enterprise performance management, 2) information discovery and delivery and 3) enterprise information management.

Paul said that Business Objects is the only company that offers a best-of-breed offering on all three parts of that stack.

More on this later.

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