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Elizabeth Kratz
Elizabeth Kratz's Business Agility Watch
ebizQ editor-in-chief Elizabeth Kratz gives a daily dose of Web happenings for the business technology industry; the industry that builds, powers and ensures business success.

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March 13, 2006
Master Data Management for the Rest of Us

Claudia Imhoffe had a bright idea about taking the lessons learned by large corporations about controlling the flow of reference data, to the larger population.

The explanation of what we've learned from corporate MDM:

The idea is to somehow centrally store and manage that data making it available to all systems -- including BI systems -- with a need for it. Companies then have one place to enter, update, and even delete this data rather than having to do so in hundreds if not thousands of system databases. The various systems using the data would either get updates from the MDM function (via message brokering or other mechanisms) or use the MDM database itself as a direct source for this information.

Her suggestion: "Let's move MDM one step further and make it functional not only for businesses but also for the everyday consumer. I'm betting that there is a huge market for this type of service. I know I would use it."

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